SEO migration services that protect your rankings
Moving to a new site, CMS or domain? We map every URL that matters, check staging, watch launch day and monitor for 60 days after.
From $4,000 for up to 500 URLs. From $8,000 for up to 5,000.
Written byUsman Tauqir, Founder & CEO
Reviewed byBilal Ahmed Malik, Head of ContentWhat does this service include?
Top Search Agency protects your search traffic through a redesign, re-platform or domain change. We build the redirect map, check staging, run launch-day QA and monitor results for 60 days. Migrations of up to 500 URLs start at $4,000, and migrations of up to 5,000 URLs start at $8,000.
Prices updated November 1, 2026Clients we have grown in search
Most traffic losses start with small misses
These are real sites we reviewed in 2026, with the names left out. The visit figures are third-party estimates.
URLs in one company's sitemap returned a 404. Its news section had moved, with no redirects behind it.
/news/article-name → 404That same site's estimated monthly organic visits between May and September. Many things can cause a drop like this, and missing redirects are the first thing we check.
live pages on that site had a meta description, canonical tag or schema.
<title>Home</title>URLs in another sitemap were near-empty shells, including old versions and experiments that should never have stayed live.
/old-home/ · /experiments/is too late to start. Bring SEO in before the design is locked, because that is when URL and content decisions get made. Redirect each old URL to its closest match, never everything to the homepage.
Price your migrationEverything that has to survive the move
Each migration includes all of this. Your developers get clear instructions they can ship.
Every URL from a crawl, Search Console, analytics and your backlinks.
The pages that earn traffic, links and pipeline, checked first.
One-to-one 301s to the closest match, ready for your developers.
Titles, headings, copy and internal links compared old against new.
Crawl of the staging site before launch, with fixes listed by priority.
Canonicals, sitemaps, robots.txt, schema and noindex tags verified.
AI crawler access checked on the new site, along with llms.txt.
Redirects, indexing, tracking and forms tested on the live site.
Rankings, clicks, crawl errors and 404s watched, with fixes flagged.
Priced by the size of the move, up front
Your proposal fixes the scope and the price before any work starts.
Up to 500 URLs
For marketing sites with a blog, docs or a resource center.
- Full URL inventory
- Redirect map
- Staging checks
- Launch-day QA
- 60 days of monitoring
Up to 5,000 URLs
For sites with programmatic pages, large blogs or several products.
- Everything in the 500 URL scope
- Rules for URL patterns
- Template-level checks
- Deeper staging crawl
- 60 days of monitoring
Over 5,000 URLs
For several domains, subdomain merges or international sites.
- Scope and milestones in your proposal
- Phased launch plan
- Extended monitoring options
Prices exclude third-party costs such as crawl tools and developer time on your side. The 15% annual discount applies to Pipeline plans only.
Three questions, one starting price
Your starting price updates as you click. Nothing is sent anywhere.
How many URLs does your site have?
Do you also need a new website built?
Does your tracking need rebuilding too?
Migration SEO
- Redirect map, staging checks and launch-day QA
- 60 days of monitoring
From first call to 60 days after launch
Book us 4 to 8 weeks before launch if you can. Late bookings are possible, with less room to fix what we find.
We pull every URL that matters and mark the ones that earn traffic, links and pipeline.
We match old URLs to new ones and flag pages at risk of being lost.
We crawl the staging site and give your developers a prioritized fix list.
We test redirects, indexing, tracking and forms on launch day.
We watch results for 60 days, report what moved and flag anything to fix.
Who does the work
Strategy, QA and reporting. You get one lead and one point of contact.
Senior specialists and, where a job needs it, our partner agencies.
You sign off the scope and every major step before it goes live.
When you should hire someone else
A migration project is not always the right purchase.
If your URLs and content stay the same, your host's migration service is usually enough. Many offer one for free.
With little to protect, a simple redirect list is fine. Put the budget into content instead.
If they have run a migration before, they may only need a second pair of eyes. Ask us about a one-off review.
We lead the SEO. Moving your code, database and hosting stays with your developers or our build partners.
What our clients got from search
These results come from search programs, not migrations. They show the kind of traffic worth protecting.
“Usman is not only incredibly detail-oriented but also deeply technical, a rare combination in the world of marketing.”
Zohaib AkmalFounder, Tekrowe“He takes a structured and strategic approach, stays well-informed on best practices, and actively supports our efforts by addressing queries and validating ideas.”
Afreen DarSenior Product Manager, Maqsad.ioWhat teams ask before a migration
How much does an SEO migration cost?
Migrations of up to 500 URLs start at $4,000, and up to 5,000 URLs start at $8,000. Larger or multi-domain moves are quoted in writing. Your proposal fixes the scope and price before work starts.
When should we bring you in?
Ideally 4 to 8 weeks before launch, and before the design and URL structure are final. That is when mistakes are cheapest to fix.
Will we lose traffic during a migration?
Some movement is normal while search engines process the change. The aim is to keep it short and small. Nobody can honestly promise zero change, and we will not.
Should we redirect old pages to the homepage?
No. Redirect each old URL to its closest useful replacement. If nothing relevant exists, a real 404 or 410 can be the right answer.
How long do redirects need to stay in place?
Google advises keeping them for at least a year. We usually suggest keeping them for as long as the old URLs still get links or visits.
Do you make the changes on our site?
We give your developers the redirect map and a prioritized fix list, then check their work. If you need the build handled as well, our website service covers it.
Does a migration affect AI search?
It can. If pages move, AI engines may keep citing old URLs for a while, and a new setup can block AI crawlers by accident. We check access and redirects so citations can follow the move.
Where is your team based?
Our team is based in Islamabad, Pakistan (UTC+5), which gives US teams a morning handover. We work with you over Slack, email and ClickUp.
Planning a move? Show us the plan before it ships.
Thirty minutes with the founders. Bring your launch date and your current site.
- What is most at risk in your move
- What has to happen before launch
- What it will cost