Three companies. Three growth stories.
An AI startup at zero, a marketplace stuck at a thousand clicks, and a content team that could not scale. Here is how each one turned search into a growth channel.
September 2024: no organic visibility and no organic conversions, in a market full of established sales tools.
An 18-month SEO and content programme aimed at high-intent, bottom-of-funnel searches, with authority built from the ground up.
Organic search became the primary lead generation channel, with 15,000 monthly clicks and 250+ top-three rankings.
May 2022: organic was a minor channel.
Full ownership of the organic programme: on-page SEO, off-page SEO and content marketing, run as one plan.
Around 150,000 organic visits a month and 444 pages cited in AI answers, with users up 10X and sessions up 8.3X.
“Once you go the SEO route the improvement on your CAC, your branching factors and the general improvement in efficiency makes you wonder how you missed it before.”
A team investing in content marketing but struggling to turn that effort into search growth.
Strategy, monthly content calendars, writing frameworks and spot checks on what shipped.
Within one quarter: organic users up 8X, sessions up 8.8X and impressions up 14X.
“He takes a structured and strategic approach, stays well-informed on best practices, and actively supports our efforts by addressing queries and validating ideas.”
The next story could be yours.
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